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BTK branch deployment photograph
BTK Express Banking Space with a Liberrex appointment kiosk. Mid-resolution field photograph — not a 1440 hero still.

BTK · Tunisia

Customer Experience: Case Study on Queue and Booking Management at BTK Bank with Liberrex

BTK Bank launched a high-tech branch concept after joining the Elloumi Group. The published story covers online appointments, virtual and floor queues, and post-service feedback. Results stay qualitative.

Challenge

The operating problem

Queue and appointment handling on the same branch floor was the operating problem. A smooth visit is what keeps clients, neo-banks and fintechs are raising the bar, and internal processes had to get simpler without dropping service quality.

Context

What is published

The EN article (5 November 2024) and the FR article (30 October 2024) are the source. BTK is named as a “banque de demain” high-tech branch programme. Privilege Salon is not this story.

Deployment

How the network started

The published story describes a needs analysis of internal processes, a tailored configuration, a proof of concept in the main branch, on-site support for staff and customers, a recette phase, and post-deployment follow-up. No BTK agency-count figure is published.

Results

Qualitative, or numbered only when sourced

Outcomes in the published story are qualitative: shorter perceived waiting, easier online booking, and a calmer floor for staff. No Liberrex percentage lift is published, so none is shown.

Media

Photography

Local or CMS photography. Editors can replace it without a deploy.

FAQ

Questions we can answer

What did BTK publish with Liberrex?
The published story covers online appointments (SmartRDV-BTKBank), a virtual queue with digital tickets, an interactive kiosk for walk-in tickets, and post-visit feedback. Customer Experience only — not Sales Animation or Sales Intelligence.
What results can you cite for BTK?
Outcomes in the published story are qualitative: shorter perceived waiting, easier online booking, and a calmer floor. No Liberrex percentage lift is published, so none is shown. No BTK agency-count figure is published.

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